THE IMPACT AND TREND OF SERVICE QUALITY ON CUSTOMER LOYALTY TOWARDS FIVE STARS HOTELS: A COMPARATIVE STUDY OF MALAYSIA AND JORDAN. International Journal of Engineering Sciences & Management Research, [S. l.], v. 3, n. 1, p. 6–13, 2016. Disponível em: https://ijesmr.com/index.php/ijesmr/article/view/169. Acesso em: 4 feb. 2026.