STUDY OF CONSUMER PURCHASE BEHAVIOUR IN THE CONTEXT OF ORGANIZED RETAIL OUTLETS OF PANTALOONS IN DELHI. International Journal of Engineering Sciences & Management Research, [S. l.], v. 4, n. 1, p. 27–38, 2017. Disponível em: https://ijesmr.com/index.php/ijesmr/article/view/292. Acesso em: 4 feb. 2026.