A STUDY OF INDIA’S FAVOURITE INSTANT NOODLES – A CASE STUDY MAGGI A PRODUCT OF NESTLE INDIA PVT. LTD

Authors

  • Dr. P. K. Korde Author

Keywords:

Instant Noodles – Maggi.

Abstract

A renowned comfort snack, a common household item, perfect synonym for noodles recently lost its sheen and pride it held among the other entire noodles brand. The favorite of all age groups has started facing ban from government authorities all over India. This project is an attempt to analyze the truth behind the 'Taste bhi, Health bhi' commitment of the brand.

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Published

2016-05-30

Issue

Vol. 3 No. 5 (2016): May 2016

Section

Articles

How to Cite

A STUDY OF INDIA’S FAVOURITE INSTANT NOODLES – A CASE STUDY MAGGI A PRODUCT OF NESTLE INDIA PVT. LTD. (2016). International Journal of Engineering Sciences & Management Research, 3(5), 81-88. https://ijesmr.com/index.php/ijesmr/article/view/229